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The Independent School direct mail: Thrive

Direct mail piece for a private school. When designing a mailer, I know that the sole job of the panel that recipients see first is to convince the person to not throw this in the trash but to read more. The bright colors, strong, appealing image and arresting question -- "Is your child really thriving in school?" -- are all designed to do just that.

The Independent School direct mail: Thrive

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